Ongoing research partnership
For organizations with questions that continue to evolve, Groundwork can provide an ongoing program of research and decision support. The work may include desk research, stakeholder listening, rapid testing, synthesis, and consultation, with monthly scope and outputs agreed in advance.

Which questions need continued attention?
- Which questions need regular attention?
- What should we listen for as the context changes?
- Which ideas need timely testing?
- How can new findings inform the next decision?
How we study it.
We agree the research priorities, activities, capacity, and outputs in advance. The five-stage process becomes an adaptable working rhythm around the questions that need attention, rather than a single study with a fixed end point. A program may combine stakeholder listening, desk research, focused testing, synthesis, and consultation. The scope creates a shared basis for the work; it does not imply unlimited requests, a fixed turnaround time, or dedicated full-time capacity.
What the work
can provide.
Agreed research priorities
A shared view of the questions the program will attend to.
Focused studies and listening
Research activities designed around the agreed questions and capacity.
Periodic synthesis
A considered interpretation of what the new findings mean.
Recommendations
Direction connected to the decisions the program supports.
Research consultation
Ongoing discussion within the scope agreed for the partnership.
These are possible outputs. The final research design and deliverables are agreed around your question, participants, locations, and project complexity.
A working rhythm around
the questions that evolve.
- 01
Clarify the decision
Define the question and what remains uncertain.
- 02
Design the study
Choose the methods and people that fit the question.
- 03
Find real-world signals
Listen, observe, and engage directly with people.
- 04
Interpret the patterns
Connect behavior, meaning, and cultural context.
- 05
Provide direction
Translate findings into practical starting points for action.
Before we begin.
How is the ongoing scope decided?
We agree the research priorities, activities, capacity, and outputs in advance. The program can combine listening, focused testing, synthesis, and consultation around the questions that need attention.
What determines the scope and investment?
The decision, methods, participant requirements, locations, and expected outputs shape the scope. We clarify these with you before proposing an engagement.
Do we need a finished research brief?
Start with what you are trying to decide and the assumptions that feel uncertain. We can work with you to turn that into a focused research question.
Keep your decisions connected to people.
Tell us which questions keep evolving and where an agreed rhythm of research could support your team.
Discuss an ongoing partnership